AN EXPERIENTIAL DESING ADVISORY STUDIO
Designing guest experience as a business asset
ATELIER NUBE IMPACT
100+
CREATIVE PROJECTS
100%
CLIENT SATISFACTION
5+
YEARS OF INNOVATION
SERVICES
EXPERIENCE &
PROFITABILITY AUDIT
A data-driven diagnostic service focused on financial performance and revenue optimization. We benchmark ADR, occupancy, pricing and costs against comparable properties, model ROI for experience upgrades and identify the highest-impact investments. The audit delivers a clear financial roadmap to increase annual revenue and profitability.
EXPERIENCE DESIGN & LAUNCH
Let us take care of the details with our meticulous project design. We tailor every aspect of your project to create a seamless and immersive experience.
BRANDING & VISUAL STORYTELLING
Simplify your project execution with our comprehensive assistance. From planning to implementation, we handle every aspect to ensure a hassle-free and enjoyable process.
ADVISORY RETAINERS
Embark on extraordinary journeys with our exclusive engagements. We uncover the hidden potentials of each project, providing you with unparalleled insights and outcomes.
ABOUT
As travel shifts from places to experiences, Atelier Nube helps independent hospitality operators design stays that are felt, remembered, and valued — turning experience into a powerful driver of revenue and resilience.
OUR PROCESS
Discover the difference with Atelier Nube. Our commitment to excellence and passion for creativity sets us apart. Experience the world of innovation with our personalized approach to project realization.
DIAGNOSING PERFORMANCE
Experience & Profitability Audit
A focused financial diagnostic that evaluates the guest journey, experience positioning, and market context to identify the highest-impact opportunities, in order to improve revenue, occupancy, and overall performance.
DESIGNING EXPERIENCES
Designing Experiences
An end-to-end engagement that designs intentional guest experiences through journey mapping, spatial and amenity strategy, and listing optimization—aligning emotional impact with revenue and long-term value.
COMUNICATING VALUE
Branding & Visual Storytelling
Experience-led branding, photography, and visual assets that accurately reflect the guest experience, strengthen positioning, and support conversion by setting clear, compelling expectations.
GUIDING GROWTH
Advisory Retainers
Ongoing strategic guidance to help operators refine experience decisions, adapt to seasonality, and improve performance over time—without committing to a full redesign or major reinvestment.
MEET THE TEAM
Founder & CEO
Maria Salazar
Product and experience strategist with 12+ years in product management, customer research, and service design. Maria applies a product-led, data-informed approach to hospitality, helping operators design guest experiences that are compelling, operationally viable, and financially sustainable.
Founder & CFO Gustavo Rocha
Founder & CFO Gustavo Rocha Strategy and finance professional with deep experience in financial analysis, profitability modeling, and investment evaluation. Gustavo leads financial strategy, pricing logic, and ROI analysis, ensuring experience decisions are grounded in measurable impact and long-term value creation.
Founder & Art Director Alexandra McCormick
Visual artist and designer with 20+ years of experience in visual research, branding, and spatial storytelling. Alexandra brings a research-driven approach to brand development, translating place, territory, and identity into cohesive visual systems that elevate positioning and guest perception.
Founder & Media Director Sebastian Krieger
Communications strategist and visual storyteller with 30+ years of experience in content strategy, audiovisual production, and narrative design. Sebastian specializes in photography, drone imagery, and storytelling that aligns brand intent with audience insight and real-world communication impact.
CREATOR STORIES
"The collaborative journey with Atelier Nube brought my creative vision to life in ways I never imagined. Every detail was thoughtfully considered, and it was an experience like no other."
Sophie Roberts
"Our partnership with Atelier Nube was nothing short of exceptional. From the moment we started, every aspect was flawlessly executed, and we can't wait to explore new projects with them again."
Thomas James
"I can't recommend Atelier Nube enough. Their dedication to bringing creative ideas to life is unmatched, and I'm already planning my next venture with them."
Natalia Cruz